West End Watch Co Keepsake Prima Military Wristwatch
Record status
Individual type · partial
Period
1960s
This 1960s Swiss military wristwatch by West End Watch Co is the Keepsake Prima model, measuring 33.5 mm in diameter across its stainless steel case excluding the winding crown and lugs.
The source reports that the watch is powered by a signed hand-winding FHF 676 calibre movement protected by an inner cover that also retains the movement. The black dial features luminescent Arabic numerals, an outer minute track with five-minute markers, and 'SWISS MADE' at the bottom edge. According to the seller, the screw-on case back bears brand insignia, store codes, and a military arrow. The watch is fitted with a black NATO-style strap.
Evidence at a glance
- Linked sources
- 1
- Photograph views
- 1
- Catalogue references
- 0
Counts describe this entry’s documentation, not authenticity, rarity or completeness. Photographs may show one specimen; check each caption and licence.
Technical characteristics
- Type
- Military & trench watch
- Strap
- NATO style strap
- Case diameter
- 33.5mm
- Case material
- Stainless steel
- Winding crown
- Signed with W logo
- Place recorded
- Switzerland
- Movement calibre
- FHF 676
- Case back markings
- Logo, military arrow, and store codes
- Maker / attribution
- West End Watch Co
Design
- Dial and Hands
- Visible observation shows a black dial with Arabic numeral hour markers and a white outer minute track with Arabic five-minute indicators. Printed dial text reads 'WEST END WATCH CO Keepsake' below 12 o'clock, with 'PRIMA' and a circled plus symbol above 6 o'clock. Luminous hands are visible, showing cathedral-style ornamentation on the hour hand and a pencil-style minute hand. The dealer notes that the signed dial shows a little marking around some numbers under magnification, and suggests that the hands might have been refinished at some stage because they are a different shade than the numbers.
- Visible features
- • Black dial with Arabic numeral hour markers and white outer minute track with Arabic five-minute indicators. • Luminous hands showing cathedral-style ornamentation on the hour hand and a pencil-style minute hand. • Winding crown visible on the stainless steel case showing an embossed logo profile. • Black ribbed NATO-style fabric strap with metal keepers mounted on a clear display stand. • 'WEST END WATCH CO Keepsake' printed below 12 o'clock, with 'PRIMA' and a circled plus symbol above 6 o'clock.
- Case and Exterior Construction
- According to the dealer description, the watch has a stainless steel case measuring 33.5 mm in diameter, excluding the winding crown and lugs. The winding crown is described as original and signed with a 'W' logo. The screw-on case back is reported by the seller to feature the West End Watch Co logo along with a military broad arrow and store codes. In visible observation, the watch is fitted with a black ribbed NATO-style fabric strap with metal keepers, mounted on a clear display stand. The seller states that a new NATO-style strap was fitted. Because the case back is not shown in the available photograph, the reported markings and case-back construction cannot be verified independently.
- Reported Movement and Technical Details
- The seller reports that the watch is powered by a signed hand-winding FHF 676 calibre movement. The listing states that an inner cover protects the movement and retains it in position, rendering retaining screws unnecessary and explaining two vacant holes. Neither the movement nor its inner retaining cover are visible in the single exterior photograph. The 1960s date attribution and military designation also rely solely on the dealer's listing details.
Identification
- Source note
- Facts transcribed from the linked source listing or collection record. Attribution and specifications are source-reported and have not been independently authenticated.
Catalogue references
No catalogue numbers recorded. Numbers are only published once transcribed from a verified edition of a standard catalogue — they are never inferred.
Research required
- Research required: Movement calibre and inner retaining cover are not visible in the supplied photograph and rely entirely on dealer statements.
- Research required: Case back markings including the broad arrow and store codes are concealed from view.
- Research required: Dealer notes that the hands may have been refinished due to color difference with the dial numerals.