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Protos automobile advertising poster, Hans Lindenstaedt, c. 1910

DocumentedSupported by at least one credible specialist source.

Record status

Individual type · partial

Period

c. 1910

This original lithographic poster, dating from around 1910, serves as an advertisement for the German automobile manufacturer Protos. The artwork features a large-scale illustration of an individual wearing period motoring attire—a yellow coat, hood, and goggles—holding a small Protos motorcar in their hand.

The design incorporates the brand name "Protos" in bold lettering and specifies the factory location, "Berlin-Nonnendamm." Printed in Germany, the piece is signed by the artist Hans Lindenstaedt (1874-1928) and bears the studio imprint "Reklamekunst Hans Lindenstaedt, Charlottenburg." The Protos brand gained significant historical recognition following the vehicle's participation in the 1908 New York to Paris Great Race.

This lithograph has been professionally mounted on linen for preservation. The sheet measures approximately 94 x 68 centimeters, with the total dimensions including the linen backing measuring 104 x 78 centimeters. It represents an example of early 20th-century automotive marketing and graphic design, capturing the spirit of an era when Protos was an emerging leader in German engine and vehicle production prior to its acquisition by Siemens-Schuckertwerke.

Evidence at a glance

Linked sources
1
Photograph views
1
Catalogue references
0

Counts describe this entry’s documentation, not authenticity, rarity or completeness. Photographs may show one specimen; check each caption and licence.

Physical characteristics

Material
lithograph mounted on linen
Dimensions
94 x 68 cm (sheet), 104 x 78 cm (linen)

Technical characteristics

Printing method
lithography

Design

Text
Protos, Fabrik: Berlin-Nonnendamm
Subject
motoring figure holding a Protos automobile

Identification

Source note
Described from a single auction-house listing published on Invaluable (reproduced with Invaluable's permission). Details apply to that one example; other examples of the type may differ, and the listing is supplementary evidence, not authentication.
Maker named in listing
Hans Lindenstaedt

Catalogue references

No catalogue numbers recorded. Numbers are only published once transcribed from a verified edition of a standard catalogue — they are never inferred.